ROASTERS JOURNAL: MEDIUM ROAST

ROASTERS JOURNAL: MEDIUM ROAST

MEDIUM ROAST : THE NOT SO FORGOTTEN MIDDLE CHILD OF FRESH ROAST

Medium Roast is not just a grey in the valley between the peaks of rich dark roast and bright light roast coffee, it is a complex expansive world of explosive flavour. Often underrated and misunderstood in the world of coffee, this roast is actually the bridge between body and flavour. With increasing popularity in North America this style of roasting deserves its place in your coffee line up.

INTO THE ROASTER

Let’s get into the specs, medium roasts are roasted between 410-440°F and has reached its peak just before second crack. During the roasting the body gets thicker and heavier and is the perfect sweet spot. Second crack is an actual crack you can hear in the roasting process and it sounds like crunching paper. This sound signals that the beans have started developing their sweetness. In the cooling tray you will see the beans have retained their unique features displaying an array of light browns. The beans will have minimal oil present and have retained their bold flavour and precious caffeine.

THE PROOF IS IN THE BREW

These special roasts have the consistency and versatility of a dark roast while revealing the playfulness of the beans origins. Here is where the fun begins, with an infinite number of combinations and profiles, many medium roast drinkers will find different notes to enjoy.

Many drinkers will describe medium roasts with these characteristics:

Sweet: Oat, brown sugar, caramel, and nougat

Nutty: almond, peanut butter, and cashew

Fruity: citrus, berries, and apple

At the Lord & Lady roastery, our medium roast was first brewed in a CHEMEX, and it is no surprise that medium roasts shine when brewed this way. This brewing method allows you to control every aspect of the pour making it our first choice for dialling in our perfect brew. You have the ability to play with every aspect of brewing, agitation, length of the pour, beans size, ratios, everything! We suggest changing only one aspect at a time for a higher success rate of reproducing your best brew.

HOME COFFEE TASTING

For a fun exploratory activity collect some of the notes listed on your fresh roast bag of coffee (and even a few that aren’t) and do your own tasting at home.

  1. Brew your medium fresh roast coffee
  2. Collect some tasting elements: chocolate, brown sugar, oranges, coconut, berries, nuts
  3. Pour a cup of coffee for you and a friend
  4. Pick an element, smell and taste it followed by a sip of coffee. Can you place the flavour in the cup?
  5. Try another element and keep have fun exploring!

Lord & Lady platforms Tanzanian Peaberry blended with Ethiopian Yirgacheffe in its signature medium blend, The One. In every cup you will discover strong florals, a dark chocolaty base, and a smooth brown sugar finish. We hope you enjoy every cup, you deserve it.